Tomorrow’s Featured eMarketing Webinars

I’ve already attended some tremendous eMarketing webinars so far this year, and I’m signed up for several more this month that prove to be very informative. I thought I’d share the times and topics of a few free informational webinars that I will be attending this week.

1. Seth Godin’s “Meatball Sundae: 14 Trends no Marketer Should Ignore”: This is an event I have been waiting for for some time now. Titled after his new book, Meatball Sundae: Is your Marketing Out of Sync?, and sponsored by BuzzLogic, this webinar proves to hold much potential. Seth Godin himself will present what he believes are the 14 trends no marketer should ignore:

  • Seth Godin's Meatball SundaeDirect communication and commerce between producers /consumers
  • Amplification of the voice of the consumer
  • The need for an authentic story as the number of sources increases
  • Clutter and its effect on attention spans
  • The Long Tail
  • Outsourcing
  • Google and the dicing of everything
  • Infinite mediums of communication
  • Direct communication and commerce between consumers and consumers
  • The shifts in scarcity and abundance
  • Triumphant Big Ideas
  • The Shift: “how many” to “who”
  • Democratization of the wealthy
  • Gatekeepers

When? Tomorrow- January 15, 2008 @ 1:00 pm EST, 12:00 noon Central.

Where? See the event registration page.

How much will it cost? It’s Free!

To learn more about, and to sign up for Seth Godin’s webinar: Meatball Sundae: 14 Trends no Marketer Should Ignore, visit the on24 sign up page here.

2. Web Site Measurement HacksWeb Analytics DemystifiedWeb Analytics- A Day a Month: This webinar, featuring the author of Web Analytics Demystified, and Web Site Measurement Hacks, Eric T. Peterson, is intended to help marketers implement a solid web measurement and analysis program for 2008. During the event, Peterson will outline how to better understand your visitors, optimize your website, and improve overall marketing results. Some speaking points include:

  • Building dashboards, reports, and analysis that give you the facts for better decisions
  • Setting up a Web Analytics 2.0 measurement environment
  • Sifting through mountains of website data to find what matters most

When? Tomorrow- January 15, 2008 @ 1:00 pm EST, 12:00 noon Central.

Where? See the event registration page.

How much will it cost? It’s Free!

Note: Oops! This occurs at the same time as Seth Godin’s webinar! If you’re interested in both, simply register for each webinar and attend the event you would most likely ask questions in. The event you were not able to attend live will be recorded and archived. You will be sent a copy of the recorded webinar to view at your convenience.

To learn more about and sign up for this webinar, Web Analytics: A Day a Month, visit the webex registration page.

3. Social Media: Where should B2B Marketers Start? This webinar is hosted by Bulldog Solutions, a company that has really taken in interest in social media and its marketing and lead generation advantages, as I have attended social media webinars of theirs in the past. This event, Forrester Vice President Laura Ramos will provide insight on how your fellow eMarketers are beginning to use and experiment with social media, as well as provide you with a starting point for your social media campaign.

When? Tomorrow- January 15, 2008 @ 2:00 pm EST, 1:00 pmCentral.

Where? See the event registration page.

How much will it cost? It’s Free!

To learn more about and to sign up for this webinar, Social Media: Where Should B2B Marketers Start?, visit the BullDog Solutions registration page.

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